Ada Di Marzo

Ada Di Marzo leads our Financial Services practice in EMEA.

She previously led the firm's Financial Services practice in France and was the office's Managing Partner.

With over 20 years of management consulting experience, Ava has specific expertise in business and operating model transformation within corporate, investment and retail banking sectors. Her work focuses on customer experience, human capital and digital transformation.

Ada has worked primarily in the financial services sphere, leading cases in France and throughout Europe. She has focused her work in retail bank restructuring and distribution optimization, front-office and back-office process reengineering, and post-merger integration. She has also addressed growth strategy, M&A, capital, liquidity and asset liability management.

She joined Bain in 1999, starting in Rome before moving to Milan, followed by Paris in 2004.

Prior to consulting, she worked for Telecom Italia Finance as part of the Luxembourg financial markets department. She also held positions at San Paolo Imi – Banco Di Napoli in Italy, where she worked across both retail and asset management.

Ada holds a master's degree in business administration from LUISS University in Rome.

She is fluent in Italian, English and French.