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Jennifer Hayes

Partner, Atlanta

About Jennifer


Jennifer Hayes is a partner in Bain & Company's Atlanta office. She is an expert in Bain's Retail and Strategy practices. 

Since joining Bain, Jen has worked on growth and transformational strategy work across a variety of industry segments including retail, auto, consumer products and hospitality. She has extensive experience in large scale multi-year retail transformations, with a focus on omnichannel retailing, customer journey redesign, store operations, digital transformation, sustainability and innovation.

Jen was recognized by Consulting magazine as one of its 2017 Women Leaders in Consulting in the category of Client Service.

Prior to joining Bain in 2001, Jen was an Associate at First Reserve Corporation, a Private Equity fund.

She earned an MBA from the Darden Graduate School of Business at the University of Virginia, where she received the Faculty Award for Academic Excellence and was a member of the Raven Society. She is also a graduate of Wellesley College, where she received a Bachelor of Arts degree in Economics and English.

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