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      Marissa Dent

      Partner,

      New York

      Strategy and innovation leader advising consumer products companies in setting bold growth ambitions and establishing the right operating model deliver.

      Headshot of Marissa Dent
      Get in touch

      About Marissa

      Expertise

      • Consumer Products
      • Innovation & Business Building
      • Strategy

      Highlights

      • Global leader of Innovation & Business Building solution
      • Extensive experience in growth strategy, innovation and operating model re-design particularly in consumer products
      • >15 years of firm experience across Bain’s London and New York offices

      Marissa Dent is the global leader of our Innovation & Business Building solution, and a member of our Consumer Products, Strategy, and Operating Model practices.

      She has more than 15 years of experience advising companies on strategy, innovation strategy, operating model re-design, and performance improvement. Her portfolio of recent work spans personal care, beauty and cosmetics, food and beverage, and other sectors across consumer products, as well as industrial and financial services companies.

      "When it comes to innovation, the risk tolerance of large incumbents is very low and many are relying on outdated models restricting their ability to truly innovate. Revisiting those models is the key to unlocking more transformational innovation that leads to the outcomes they’re after."

      Prior to joining us, Marissa worked in corporate strategy for Starwood Hotels & Resorts and as an investment banking analyst for Lehman Brothers.

      She holds an MBA from Harvard Business School and a B.S. in finance from the University of Virginia.

      Marissa is a mother of three young children and is passionate about cultivating work-life balance, as well as encouraging the work-life balance of those on her teams.

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      Recent Insights

      • “How the Boldest Innovators Stay Ahead,” Webinar, October 2025
      • “Built to Be Bold: Why the Best Innovators Run Two Systems,” Innovation Report,September 2025, Report
      • “Built to Reinvent: The Strategy of Innovation,” Innovation Report,September 2025, Report
      • “Human Insights at Speed, with AI,” Innovation Report,September 2025, Report
      • “Innovation Rewired: When Imagination Meets AI,” Innovation Report,September 2025, Report

      In the News

      • “How Increasing Risk Tolerance Fuels Growth,” Fortune,August 2022, Article

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