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Bain Book

The Breakthrough Imperative

The Breakthrough Imperative

How the Best Managers Get Outstanding Results

By Mark Gottfredson and Steve Schaubert

The Breakthrough Imperative

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About the Authors

About the Authors

Mark Gottfredson

Mark Gottfredson is a partner in Bain & Company's Dallas office, which he founded in 1990. Over the past 30 years, Mark has advised chief executives and top-level managers on full potential programs, revenue enhancement, cost reduction, complexity management and major change programs. He has written extensively for publications such as the Harvard Business Review and The Wall Street Journal.

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Steve Schaubert

Steve Schaubert was a director with Bain & Company. For 35 years, Steve worked with clients in various industries including steel, textiles, automotive, consumer products, distribution businesses, healthcare and financial services. Prior to joining Bain & Company, he held several senior general management positions in the healthcare industry.

What Others Are Saying

What Others Are Saying

The Breakthrough Imperative clearly outlines the fundamentals necessary to survive and thrive in today's fast-moving global economy. The 'four laws' are invaluable for managers who need to make the right strategic decisions to win.

Steve Pagliuca, Cochairman, Bain Capital


Straightforward and insightful, Mark Gottfredson and Steve Schaubert have successfully conveyed their decades of consulting experience in a way that is truly accessible. Study it and make it happen in your business!

Mike White, former CEO, DirecTV


Having spent many years in the trenches with 'best of class' business leaders, Steve Schaubert and Mark Gottfredson speak with authority in The Breakthrough Imperative, a unique book and architecture for how to win in business.

Fred Rowan, former Chairman and CEO, Carter's, Inc.

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