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B2B Exchanges: The Narrow Path to Victory

The hype is over for business-to-business exchanges. The true path to value is just emerging.

  • September 01, 2000
  • min read

Brief

B2B Exchanges: The Narrow Path to Victory

The hype is over for business-to-business exchanges. The true path to value is just emerging. Although stock marketplace darlings like Ariba and VerticalNet have seen their stock prices plummet 60% - 80%, the road to victory for these exchanges isn't closed, it's just narrow.

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