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B2B Product and Portfolio Management
Redesign your offerings to unlock their true value. We’ll help you meet your customers’ needs, transform their experiences and keep your organization responsive, innovative and nimble.
As your clients’ buying habits, expectations and perceptions of value rapidly evolve, your approach to product and offerings management must keep pace. We help you set the strategy that determines investment allocation across functional areas and brings products and services to market.
Our approach transforms offering management across five key areas: orientation, scope, accountability, process design and talent. As a result, your offering managers will be empowered and equipped to serve existing and new clients as never before, propelling your company’s performance.
기대 효과
기대 효과
Increased responsiveness
React quickly to changes in market dynamics by applying test-and-learn methods to innovation
Clear Communication
Eliminate market confusion by putting a single voice in front of the client
Efficient operations
Increase collaboration to support integrated solutions, and clearly define roles and accountabilities
Improved resource allocation
Assign resources more efficiently, targeting key account priorities
Continuous Improvement
Install closed-loop systems to measure and improve customer experience every step of the journey
Our Impact
Our Impact
15-20%
Higher customer advocacy, driven by better product design and delivery
10-20%
Typical improvement in top-line growth
Client Results
Insights
Featured Team Members
Coro℠
Coro is a breakthrough suite of digital solutions that aligns people, processes, and technology in an integrated commercial system that makes your go-to-market organization the profitable growth engine you know it can be.
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Related Offerings
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Product & Portfolio Management
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Reimagine what you offer and how you provide it
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Consumer Product and Portfolio Management
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Successful product and portfolio management starts with putting customers at the center of everything you do.