Cesar Brea
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About Cesar
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Recent Insights
- “Innovative Approaches to Measuring Creative Effectiveness,” Video, August 2023
- “Creative: The Next Frontier of Marketing Optimization,” Video, December 2022
- “Marketing Budgets: Decisions, Data, and More Decisions,” Video, January 2022
- “Using Technology to Help the World Sleep Better,” Video, June 2021
- “Predicting Consumer Demand in an Unpredictable World,” HBR.org, November 2020, Article