Cesar Brea
Alumni,
About Cesar
Expertise
Recent Insights
- “Innovative Approaches to Measuring Creative Effectiveness,” Video, August 2023
- “Creative: The Next Frontier of Marketing Optimization,” Video, December 2022
- “Marketing Budgets: Decisions, Data, and More Decisions,” Video, January 2022
- “Using Technology to Help the World Sleep Better,” Video, June 2021
- “Predicting Consumer Demand in an Unpredictable World,” HBR.org,November 2020, Article