Nicole Magoon
Partner,
About Nicole
Expertise
Nicole Magoon is a leader in our Media & Entertainment and Private Equity practices.
Her recent work has centered on strategy for Fortune 500 media clients, as well as due diligence for financial investors across media & entertainment sub-sectors. She works across the video, audio, publishing, gaming, and social media sectors, with a particular focus digital and new media, and is a leader in defining Bain's outlook on the future of media and youth behavior.
Her work also spans the intersection of media and retail, media franchise and brand management, as well as customer strategy & marketing.
Apart from her case work, Nicole has been involved with our associate consultant (AC) recruiting efforts.
She previously worked in our Los Angeles, New York, and Boston offices.
Nicole holds an MBA from Harvard Business School, an A.B. in Psychology and Education, cum laude, from Dartmouth College, and an MFA in Writing for Children and Young Adults from Vermont College of Fine Arts.
Recent Insights
- “In an AI Age, People Still Want the Radio Star,” Brief, January 2026
- “Music Discovery: More Channels, More Problems ,” Interactive, December 2025
- “Reimagining Cinema: How Movie Theaters Can Fill Seats Again,” Brief, December 2025
- ““A Uniquely Portable Magic”: Why Book Publishing Has Hope,” Brief, October 2025
- “Not Yet, Robots: How to Win in Media’s Flooded Era,” Brief, August 2025