Serge Hoffmann

Recent Insights

• “Making the Most of China's E-Commerce Boom,” Forbes.com,January 2015, Article
• “Riding the Digital Retail Wave in China,” Brief, December 2014
• “Serge Hoffmann: China e-commerce,” Video, December 2014
• “What Does It Really Take for Grocers to Win in Emerging Asia?,” Brief, February 2014
• “Can China earn its place as the world's largest e-commerce market?,” Forbes.com,February 2012, Article