As the Covid-19 situation rapidly evolves, companies are seeing both challenges and opportunities to serve customers and inspire frontline employees. Karen Harris, managing director of Bain's Macro Trends Group, and Darci Darnell, global leader of Bain's Customer practice, share their perspectives on how companies can respond now and in the future.
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The global Covid-19 pandemic has extracted a terrible human toll and spurred sweeping changes in the world economy. Across industries, executives have begun reassessing their strategies and repositioning their companies to thrive now and in the world beyond coronavirus.