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Join Us at Qualtrics X4

Join Us at Qualtrics X4

Learn about the many exciting innovations shaping customer experience

Thank you for joining us at the Qualtrics X4 Summit, held March 18–20 in Salt Lake City, UT.

We were thrilled to kick off our expanded partnership with Qualtrics as a Diamond Sponsor. This deeper collaboration marked the beginning of a new wave of innovation aimed at enhancing both customer and employee experiences.

The X4 Summit was a fantastic opportunity to explore the latest advancements redefining customer experience. We appreciated the chance to connect with so many of you there.

Our Delegation

Rob Markey Advisory Partner Boston

Phil Sager Partner Toronto

Cassy Reichert Practice Vice President São Paulo

Kirstin Simons Senior Director, CX Commercial London

Joanna Zhou Practice Director Dallas

Paul Smith Senior Director, MyCX Toronto

Rahul Sethi Executive Vice President Boston

Anna Krementz Vice President, NPS Prism New York

Our Insights

Financial Services

AI Won’t Just Cut Costs, It Will Reinvent the Customer Experience

Beyond efficiency, AI helps create a more personalized experience that delivers a triple play of customer loyalty, employee engagement, and revenue growth.

What Should Retailers Do About AI Shoppers?

Agent-to-agent commerce is here, and the brands that shape it early can determine the future of shopping.

Financial Services

Agentic AI Commerce Hinges on Consumer Trust

Security, privacy, and institutional trust are the battlegrounds for AI-led payments.

Customer Experience

How Synthetic Customers Bring Companies Closer to the Real Ones

From product design to campaign testing, companies are using synthetic customers to get sharper answers faster.

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