Video

How Covid-19 Has Changed Consumer Behavior

Bain's François Faelli shares five trends for consumer goods companies to watch as parts of the world start to emerge from the pandemic.

Video

How Covid-19 Has Changed Consumer Behavior
en

As parts of the world come out of the pandemic, consumer goods companies face their most difficult planning cycle in decades. François Faelli, who leads Bain’s Global Consumer Products practice, discusses five major shifts in consumer behavior and shares how brands can capitalize on these trends.

Related

Has Consumer Behavior Changed Forever?

Our latest survey shows some prepandemic norms will return quicker than others, significant regional differences remain, and omnichannel is more important than ever.

Tags
Tags

Ready to talk?

We work with ambitious leaders who want to define the future, not hide from it. Together, we achieve extraordinary outcomes.