Karsten Fruechtl
Partner, Melbourne
Telecommunications expert with extensive experience in customer advocacy and digital transformation.
About Karsten
Expertise
Highlights
- Leader of our Digital practice in Australia
- Head of our Simple & Digital solution and Service Operations practice in APAC
- 17+ years of firm experience
Karsten Fruechtl is a partner and the head of our Vector: Digital Delivery practice, based in Australia. He also is a member of our Customer and Communications and Media practices.
He has nearly two decades of management consulting experience, serving clients primarily in the telecommunications, technology, and media industries.
Karsten advises telecom companies on cost and customer transformations, service operations, cross-platform operations, field service optimization, and network design. He recently led the customer experience transformation of a large Australian telecommunications company.
He also advises clients across industries on customer advocacy and the Net Promoter System®.
In addition to his case work, he led our Australian recruiting efforts for five years.
Karsten holds an MBA from the Northwestern University Kellogg School of Management (USA) and diplomas from the University Of Mannheim (Germany) and ESSEC (France).
In his personal time, he enjoys being active outdoors with his family and is especially fond of water sports and mountain biking.
Bain Partner Karsten Fruechtl discusses how applying simple and digital principles can help companies meet consumers' expectations in a digital world.
Recent Insights
- “How Telcos Can Recharge Their Relevance,” Infographic, April 2021
- “Bain & Company’s “NPS PRISM” launches in Australia to help companies create game-changing customer experiences,” Press release, July 2020
- “How to Come Out Stronger from the Covid-19 Crisis: Accelerate Simple and Digital,” Brief, April 2020
- “Have It Both Ways: Happy Customers and Lower Costs,” Brief, August 2019
- “Experience Is the New Product; Here's How to Manage It,” Brief, June 2018