Bain uses cookies to improve functionality and performance of this site. More information can be found in our Privacy Policy. By continuing to browse this site, you consent to the use of cookies.

How we can help


Companies inspired by the Founder's Mentality® share a strong sense of insurgency, an obsession with frontline execution and an ownership mindset. Bain AlphaSM helps entrepreneurial companies grow while still nurturing these powerful traits so that they can sidestep the perils that plague slow-moving incumbents and instead flourish as scale insurgents.

Why Bain

Why Bain

  • Our decadelong research identified the Founder's Mentalitythe behaviors that keep elite companies nimble and innovative regardless of size—and we literally wrote the book on how to preserve it as you grow.
  • Our Founder’s Mentality diagnostic tool helps you map your company’s route to scale insurgency. And the Bain Micro-battles System℠ helps you accelerate your growth by launching focused initiatives that deliver fast results and allow you to test and learn in the market.
  • Our approach draws on the insights gleaned from our Founder’s Mentality 100 Forums, which gather founders and CEOs to share their hard-won perspectives on addressing the challenges of growth.
  • We’re the premier adviser on corporate strategy and growth, and have worked with thousands of companies on strategy projects across geographies and industries since our inception.

Results You Can Expect

Results You Can Expect

Our Team


Founder's Mentality® is a registered trademark of Bain & Company, Inc.
Bain Micro-battles SystemSM is a registered service mark of Bain & Company, Inc.

Want to continue the conversation?

We help global leaders with their organization's most critical issues and opportunities. Together, we create enduring change and results.