Infographic

Fine-Tuning B2B E-Commerce as Buyer Preferences Shift

The pandemic has acclimated more business-to-business buyers to virtual channels, including self-service. Here’s how winning suppliers are taking advantage.

Di Mackenzie Bushy, Dennis Jones, Bala Parameshwaran, e Mónica Oliver

Infographic

Fine-Tuning B2B E-Commerce as Buyer Preferences Shift
en
Related

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Most business-to-business customers prefer virtual selling, so why is it so tough to execute?
Autori
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    Partner, Austin
  • Partner, Innovation & Design, Denver
  • Partner, Boston
  • Partner, Boston
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First published in aprile 2021
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