HBR.org What Should Retailers Do About AI Shoppers? What Should Retailers Do About AI Shoppers? Agent-to-agent commerce is here, and the brands that shape it early can determine the future of shopping. Di Mikey Vu, Maureen Burns, e Aaron Cheris Tempo di lettura min. Article What Should Retailers Do About AI Shoppers? Progress: en First published in ottobre 2025 Tags AI, Insights, and Solutions Artificial Intelligence Artificial Intelligence Insights CIO Insights CMO Insights Compagnie Aeree e Trasporti Customer Experience Digital Retail