Stephen Mewborn
파트너,
Global Solution Lead for Retail Media and Data Monetization
Stephen
전문 분야
Stephen Mewborn is the Global Solution Lead for Retail Media and Data Monetization. He is also a member of our Retail, Customer Strategy & Marketing and Advanced Analytics capability practices.
Over the past ten years, Stephen's work has focused on overall growth strategy and transformation, retail media strategy, merchandising (advanced retail buying and procurement, assortment optimization, pricing, private label strategy, data monetization, etc.) customer insights and segmentation, marketing effectiveness and organizational transformation for several leading global retailers and consumer brands. He co-founded Bain's pricing capability area and led its development for several years.
He has deep experience in grocery and drug retail, restaurants and hospitality, apparel and specialty retail, services, food manufacturing and consumer packaged goods.
Stephen lives on the north side of Chicago with his wife and three children.
Recent Insights
- “No More Easy Money on the Side: Retail Media Enters the Performance Era,” Brief, 2023년12월13일
- “How Retail Media Networks Can Win with Advertisers,” Infographic, 2023년2월7일
- “One-Time Offer! Grocers Have a Unique Opportunity to Reset Promotions,” Brief, 2020년7월1일
- “The Pricing Is Right: Lessons from Top-Performing Consumer Companies,” Brief, 2019년9월24일
- “Stephen Mewborn: Uncovering Pricing Opportunities in Large Product Portfolios,” Video, 2018년5월31일