Assortment Optimization

Experts with Bain and Nielsen discuss the renewed importance of assortment optimization and how companies can overcome common challenges.


Assortment Optimization

Given the rapidly changing marketplace and an increase in pressure from retailers, assortment optimization is one of the most difficult tasks for consumer packaged goods companies to execute. In this webinar, Bain Partners Eduardo Giménez and Laure Maddens are joined by Nielsen’s Simon Trott and Anne Haine to share their latest findings and approaches to assortment optimization.

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The global Covid-19 pandemic has extracted a terrible human toll and spurred sweeping changes in the world economy. Across industries, executives have begun reassessing their strategies and repositioning their companies to thrive now and in the world beyond coronavirus.


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