Retail Week

‘The crisis has liberated retailers’ decision making’

‘The crisis has liberated retailers’ decision making’

  • maggio 06, 2021
  • Tempo di lettura min.

Retail Week

‘The crisis has liberated retailers’ decision making’

The last 12 months have been incredibly difficult for the retail industry, but it has been extraordinary to witness how retailers responded to the Covid-19 pandemic. 

They say necessity is the mother of invention and around the world we have seen innovation, accelerated decision making, and a willingness to be bold and take risks.

There’s the rapid deployment of new ecommerce, and fulfilment solutions in response to lockdown and store closures. US retailer Dick’s Sporting Goods is a prime example. Within 48 hours of its stores closing, Dick’s had modified its in-store click-and-collect model and launched contactless kerbside pick-up. 

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