Dunya Daily

Digital customers determine the future of omnichannel

Digital customers determine the future of omnichannel

  • 29. November 2016
  • 1 Min. Lesezeit

Dunya Daily

Digital customers determine the future of omnichannel

Online shopping will shift towards omnichannel, with total e-commerce sales across the globe reaching $2 trillion. This new shopping trend, led by UK retailers, is becoming more prominent in Turkey, according to Bain & Company Partner Ozan Bayulgen.

(Full article only available in Turkish)