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Darci Darnell: How Insurers Can Capture the Next Generation of Customers

To win in the future, insurers need to cater to an important new audience: millennials.

Video

Darci Darnell: How Insurers Can Capture the Next Generation of Customers
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Millennials have different insurance needs than previous generations. Darci Darnell, who leads Bain's Global Customer Strategy & Marketing practice, explains why insurers need to create an ecosystem of services that addresses the concerns of the younger generation. 

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Customers Know What They Want. Are Insurers Listening?

Insurers are falling short on delivering value to customers. Bain’s Customer Behavior and Loyalty in Insurance report shows how companies can fix the problem.

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