The Covid-19 virus continues to tear across the US: Over the past two weeks, the country has set new daily records in nationwide infection levels. In most states, case counts are on the rise. As a result, Americans are growing more concerned about the health and financial impact of the pandemic, according to a Bain/Dynata survey of US consumers.
Identifying trends over the past 19 weeks, we’ve broken the Covid-19 crisis into four distinct phases. In Phase 3, as states lifted lockdown measures, concerns generally trended downward. We’re now entering a new phase, where concerns are ramping back up. During the week of July 6, only 11% of respondents said they were unconcerned—hitting the lowest point since mid-April. Meanwhile, those reporting high concerns held steady around 21% for the past few weeks, up from around 15% in early June.
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The global Covid-19 pandemic has extracted a terrible human toll and spurred sweeping changes in the world economy. Across industries, executives have begun reassessing their strategies and repositioning their companies to thrive now and in the world beyond coronavirus.