Bain-Buch

Der Loyalitätseffekt

Der Loyalitätseffekt

Die verborgene Kraft von Wachstum, Gewinnen und Unternehmenswert

Von Fred Reichheld

Der Loyalitätseffekt

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Über den Autor

Über den Autor

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Was andere dazu sagen

Was andere dazu sagen

Reichheld has delivered a key which can unlock the elusive feel-good factor. With sound advice on every page, supported by powerful argument, he has written what deserves to become a business classic.

Richard Donkin, Financial Times

 

The Loyalty Effect provides clear evidence that good 'old-fashioned' principles of management still drive superior performance

Leonard A. Schlesinger, Baker Foundation Professor, Harvard Business School

 

Reichheld’s work on the economics and impact of loyalty is absolutely fundamental to today’s business leaders.

Robert E. Hallagan, former President & CEO, Heidrick & Struggles, Inc.

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