インフォグラフィック The Business-to-Business Pricing Conundrum For many companies, raising list prices has not offset higher costs, yet too few companies are helping their front line find other ways to grow revenue. 著者：Mark Burton, Jamie Cleghorn, and Mukarram Bhaiji インフォグラフィック The Business-to-Business Pricing Conundrum en 著者 Mark Burton パートナー, Boston Jamie Cleghorn パートナー, Chicago Mukarram Bhaiji パートナー, London First published in 4月 2024 Tags B2B Pricing Go-to-Market Strategy
