動画

Maureen Burns: Mobilizing for Loyalty in Retail Banking

Mobile tools offer banks the best way to delight customers and reduce costs.

動画

Maureen Burns: Mobilizing for Loyalty in Retail Banking
en

Customers in most markets say they would miss their mobile phones more than their wallets. For banks, that means that mobile tools offer the best way to delight customers and reduce costs. Maureen Burns, a partner in Bain's Financial Services practice, shares some of the ways that leading banks are using mobile technology to reinvent the customer experience.

Read the Bain report: Customer Behavior and Loyalty in Retail Banking 

Tags
Tags

お気軽にご連絡下さい

私達は、グローバルに活躍する経営者が抱える最重要経営課題に対して、厳しい競争環境の中でも成長し続け、「結果」を出すために支援しています。