Tune Marschall

Tune Marschall is a member of our Consumer Products and Retail practices. He served as a senior partner at Qvartz prior to the firm’s integration with us, which collectively formed our Nordics practice, in early 2020.

Tune’s recent client work has spanned strategic, organizational and operational topics across both industries and regions, including Scandinavia, Europe and the United States. His key achievements have included:

• Advising various consumer goods companies on issues including corporate strategy, pricing strategy, brand strategy, innovation, assortment optimization, category management, supplier management and private label strategy;
• Leading corporate, business unit (BU) and market growth strategy efforts for food, non-food and pharmaceutical retailing clients; and
• Spearheading pricing, salesforce effectiveness and mergers & acquisitions (M&A) initiatives for firms across the healthcare value chain, including pharmaceuticals, generics and parallel import, medtech, drug distribution and providers.

Prior to joining Qvartz, Tune was a partner for two other top global consulting firms, focusing on the pharma and FMCG spheres. He also served as the CEO of a biotechnology startup.

He holds an MBA from Copenhagen Business School, which included an exchange program at Renssaelar Polytechnic Institute (USA).

Tune is married with two adult children. In his personal time, he is an avid skier and cyclist.