Bain-Buch

The Ultimate Question

The Ultimate Question

Driving Good Profits and True Growth

Von Fred Reichheld

The Ultimate Question

Content requires cookies

This page content requires non-essential cookies for the functionality to work.

To view this content, please consent to the use of cookies. You can learn more by reviewing our Cookie Policy

Alle akzeptieren

Über den Autor

Über den Autor

Content requires cookies

This page content requires non-essential cookies for the functionality to work.

To view this content, please consent to the use of cookies. You can learn more by reviewing our Cookie Policy

Alle akzeptieren

The Ultimate Question 2.0

Im Bestseller „The Ultimate Question 2.0“ werden Unternehmen präsentiert, die mithilfe des Net Promoter Score® das Kundenerlebnis revolutionieren.

Mehr zum Buch "The Ultimate Question 2.0"
)

Was andere dazu sagen

Was andere dazu sagen

The ultimate question yields a powerful metric to promote golden-rule behavior and generate profits a company can be proud of. Hats off to Reichheld for a compelling argument, lucid prose, and actionable concepts that every manager can immediately put to use!

Lynn Paine, Professor, Harvard Business School

 

Fred Reichheld is at the forefront of helping organizations understand the importance of customer loyalty in driving performance. All companies should ask their customers what Fred calls 'the ultimate question.'

Ken Chenault, former CEO, American Express

 

The Ultimate Question reveals a radically simple, but incredibly valuable, formula for achieving profitable growth. Every business should test itself against this measure and use the wisdom in this book to pass the exam.

Jack Brennan, former CEO, Vanguard

Weitere Bücher

Weitere Bücher

The Ultimate Question 2.0

The Ultimate Question 2.0

Im Bestseller „The Ultimate Question 2.0“ werden Unternehmen präsentiert, die mithilfe des Net Promoter Score® das Kundenerlebnis revolutionieren.

Mehr zum Buch "The Ultimate Question 2.0"

Loyalty Rules!

Loyalty Rules!

Wie Loyalitätsführer langfristige Beziehungen aufbauen.

Mehr zum Buch "Loyalty Rules!"

The Loyalty Effect

Der Loyalitätseffekt

Wie schon kleine Fortschritte bei der Kundenbindung den Gewinn eines Unternehmens verdoppeln können.

Mehr zum Buch "Der Loyalitätseffekt"