Bain Book

Repeatability

Repeatability

Build Enduring Businesses for a World of Constant Change

By Chris Zook and James Allen

Repeatability

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About the Authors

About the Authors

Chris Zook

Chris Zook

Chris Zook is an advisory partner in Bain & Company's Boston office. As coleader of the firm’s Global Strategy practice for 20 years, Chris specialized in helping companies find new sources of profitable growth. He is the best-selling author of multiple business books, including The Founder’s Mentality, Profit from the Core, Beyond the Core and Unstoppable.

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James Allen

James Allen

James Allen is a senior partner in Bain & Company’s London office and led the firm’s Global Strategy practice. For over 25 years, James has advised clients on the development of global growth strategies, emerging market entry strategies and turnaround strategies. He is the coauthor of The Founder’s Mentality and the best-selling book Profit from the Core.

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What Others Are Saying

What Others Are Saying

Very few businesses move beyond surviving to actually thriving and winning in their segments ... Chris Zook and James Allen show how this can be achieved through clear thinking and hard, enduring effort.

Jørgen Vig Knudstorp, Executive Chairman, LEGO Group

 

Repeatability is a terrific guide to adapting your business for success in uncertain times.

Ken Chenault, former Chairman and CEO, American Express

 

Strategy is more than a plan, more than a vision. Strategy is about delivering something better to customers than your competitors every day, which means translating strategy into frontline actions and behavior … Repeatability is the missing link to turn strategy into action.

Sandy Ogg, founder, CEO.works; former Chief Human Resources Officer, Unilever

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