Consumer products expert focusing on commercial excellence, customer planning, revenue management, brand growth, and marketing excellence.
Michael mainly advises large multinationals within the food and beverage, household and personal products, and commercial food service sectors. His case portfolio spans the full range of profit and loss levers for consumer products companies, from revenue growth management to cost of goods sold optimization.
His additional work includes brand and business unit strategy, merger integration, pricing, talent and leadership supply, micro-battles, the Founder's Mentality, commercial strategy, customer and consumer insights, commercial planning, and in-store execution.
Prior to joining us in 2005, he was part of the founding project team at Agilisys, a leading UK digital technology provider.